A modeling agency is designed to represent models. They are the agents of the model that try to find work for them. This is work that is generally for photo shoots, fashion shows, small acting gigs and advertisements. Before a model get signed they have to be analyzed, in order to see if the modeling agency wants to hire them.
Depending on the modeling agency, there may be certain requirements. For example, the modeling agency may establish mandatory height and weight requirements. Then, the modeling agency will look at photos of the model. Other forms are in the form of auditions, where models come in for open casting calls or at a specified time. If the modeling agency likes what they see at this point, they will call them in to negotiate. After they get signed to the modeling agency, the model will be assigned a booking agent.
The booking agent is employed by the modeling agency, but they really work for the model. Simply put, they work exhaustively to find their clients work. However, it is much more than that. They are not looking for just any kind of work, but the right kind of work for each model. Additionally, they will bring their clients into the modeling agency to discuss with them how they should take photos, and what features they should try to show off.
When the booking agent finds work, they will send you out on interviews. The agent will receive feedback from the model, and the other company to determine which options are the best. The point of this is to assess the skills of the model, and to try and figure out what type of model they should be. Should they be used at fashion shows, or photo shoots? It is all about finding an area of focus. Once a model reaches a certain point in their career, the modeling agency will let assign them to a broader range of projects.
Another point of discussion about a modeling agency is how they handle all communication. The company that hires the model will not directly contact them. Instead, they will contact the modeling agency. Then, the modeling agency will give them dates and times of when the model is available for hire. It is up to the model to tell the modeling agency ahead of time, if they are not available for certain dates. Otherwise, the modeling agency will think their schedule is open.
Each day, the modeling agency will let the model know what their schedule is. This includes where they have to be, and its duration. The modeling agency will also go over specifics relating to what the work entails, and how much money they are getting paid for it.
The last part to go over regarding a modeling agency is the hierarchy. This just depends on the status of each model. There are new models, established models, and then super models. Additionally, depending on what type of work the model will do, will depend on who represents them for unique projects. This has to do with runways and acting jobs. These are usually handled by the same person for every model, no matter who their agent is.